Optimizing your App store doesn't have to cost a cent. With these free and useful tips, your enterprise can potentially increase app rankings and also attract new users. In already crowded app stores, follow these guidelines to ensure your application's success: 1. Attractive icon An app's icon is the first thing that users will notice. Having a clear, simple and visual icon will help users identify your brand. Use the right sized icon and keeping it consistent across platforms will make it easy for users to locate and download it. 2. Novel name Selecting an appropriate and effective name for your application is a very important aspect of app store optimization. A basic search remains to be the most common ways for individuals to find your app. Thus, it is a good practice to keep it short and SEO friendly. 3. Simple Screenshots Some users may pass off an otherwise useful app if there are no screenshots available. A new age must have, screenshots are a great indicator of the functions and features present in your app. Something that highlights the utility and experience of your app is an excellent promotional tool as well. 4. Clear Categories Apart from the other suggestions in this article, choice of the most suitable category for games or apps is a good practice as well. Inclusion under the right category also makes it easier for users to find your you on the app store. 5. Ratings & Reviews Many of us tend to check ratings or reviews before purchasing anything online. The same goes for apps. Having favorable reviews can convert prospective users into loyal customers. A good rating on the app store can convince users to download your app. Your comment will be posted after it is approved.
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